Cryotos
RevOps as a Service

Built a full-stack AllBound engine from a disconnected CRM and zero outbound

Connected Zoho SalesIQ, Clay, Pipedrive, HeyReach, Instantly, and Looker Studio into one automated revenue system, in 4 weeks.
the starting point
  • No structured inbound lead capture - chatbot existed but had no data routing or CRM connection.
  • Zero outbound infrastructure. No prospecting, enrichment, or sequencing.
  • Pipedrive used as a contact rolodex, not a revenue system.
  • No campaign dashboards. Performance was invisible.
  • Website visitors and product-interest signals went completely untracked.
what we did
  • Built a 4-path Zoho SalesIQ chatbot with lead capture, IP-based country detection, and dynamic email templates per product.
  • Wired the full inbound flow: chatbot → Clay webhook → enrichment + dedup → auto-create org, person, and lead in Pipedrive.
  • Set up outbound from scratch: Clay (company import, enrichment, AI columns) → HeyReach for LinkedIn sequences → Instantly for email with A/B testing.
  • Built response categorization in Clay - positive replies auto-create Pipedrive leads with source tagging.
  • Created Looker Studio dashboards for LinkedIn (invites, connection rate, reply rate) and email (sent, opens, replies).
  • Integrated LeadFeeder and G2 into Pipedrive for website-visitor and product-intent tracking.
  • Designed campaign segmentation by company size (SMB vs. Enterprise) and industry vertical.
  • Delivered 3 knowledge-transfer sessions and full documentation across inbound, outbound, and integrations.
outcomes
Forecast accuracy
55% fcst
HubSpot adoption
75% Pipedrive
Manual reporting
80% saved
Tool cost saved
15 days

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