Uptown (The Einfach Group)
Outbound OS

Built a repeatable lead engine for a law firm

Helped a US real estate law firm generate customers before moving execution in-house.
the starting point
  • The firm struggled to acquire customers consistently.
  • Hiring internal lead generation talent had not worked.
  • The team needed a reliable and cost-effective acquisition process.
what we did
  • Built a data-driven outbound process.
  • Used LinkedIn and Email for lead generation.
  • Positioned the firm’s value proposition to qualified prospects.
  • Generated appointments that converted into paying customers.
  • Matured the process for internal execution.
outcomes
Meeting Target
8 mtgs
Campaign run
2100 ICPs
Reply rate
2 cust
Pipeline built
Handover

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