WiftCap

IT Services & Consulting

Bootstrapped

Global

Outbound OS

Validated offer-market fit across multiple regions

Helped a technology services company identify winning markets and outbound plays.

the starting point

Needed offer-market fit across India, SEA, ME, and the US.
Running first stranger outbound in multiple regions.
Managed services and staff augmentation needed market validation.

what we did

Launched LinkedIn and calling campaigns across Asia.
Identified staff augmentation as the stronger India offer.
Used hiring, funding, contract hiring, and revenue signals.
Ran exploratory research in the US.
Refined targeting around market response.

outcomes

Meeting Target

41 mtgs

Campaign run

255 days

Reply rate

1 closed

Pipeline built

685 replies

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